Course Overview

This workshop prepares participants to present business-related context in a storytelling format in front of a public audience or cameras. Upon completion of the workshop, the participants are able to:

Communication Basics

1. use a proper language style adjusted to the relevant target audience.
2. utilize the power of silence in order to steer a stress-free communication.
3. communicate negative or embarrassing messages in a positive fashion.
4. communicate unambiguously in front of a camera.

Cultural Communication

1. adjust their communication based on the cultural characteristics of the person opposite.
2. avoid cultural no-go’s for their target audience.

Storytelling

1. list 3 different types of story models with 2 examples for each.
2. communicate a business-related matter in a story form.

Body Language

1. explain the impact of body language on the target audience.
2. self-evaluate their posture on camera and develop improvement actions.
3. implement supporting gestures and mimics to amplify the messages to be delivered.